HOW TO CHOOSE IT

Malo Style Guide:
discovering color analysis

The Spring/Summer 2022 collection, “En Plein Air”,
is rich of intense and vibrant shades, but also of neutral and versatile tones.

Orienting oneself in a variegated world of colors is a challenging experience,
but sometimes a small guide can be the tool that transforms
a simple stroll into a journey full of emotions.

The first stage is represented by the colors that we choose to wear:
in order to know how to find it we can live the experience of a color analysis consultancy, the historical discipline used by the greatest Hollywood stars
in order to understand how to valorise themselves through the colors.

Color analysis divides people in 4 seasons: Winter, Spring, Summer and Autumn. Each of us belongs to a season which owns a palette made of more enhancing colors. In order to find our season we need to understand the undertone temperature (a substance that lies under the skin which makes our colors warmer or cooler) and the level of intensity (the saturation of our shades, that can be high or low).

Here there are the characteristics of every season and the best colors
for each of them.

SUMMER: COOL AND SOFT COLORS

People who own a homogenous and delicate mix of skin, eyes and hair
will perfectly wear colors likewise cool and suffused.
Pastel and sorbet colors like candy pink, light blue and gray will enhance
like no one else people with diaphanous skin,
green, blue or hazel eyes and ash blonde hair.

WINTER: COOL AND BRIGHT COLORS

The most saturated, cool and bright hues are the ones that mostly enhance
 who owns colors that are naturally lunar, contrasted and vibrant.
It’s the case of people with very light skin, eyes that go from
emerald green to deep black and ash brown or black hair,
but also of people with an olive and intense incarnate.
Colors like navy blue, black, optical white and fuchsia will valorise this contrast.